Afusuhouse walkthroughs

Design and DIY Tips

10 Best White Paint Colors (as chosen by designers)

Reviewing the Top Ten White Paint Colors, as chosen by designers. With real-life example photos and side by side comparisons!

10 Best White Paint Colors (as chosen by designers)

Choosing the right white paint can feel like a daunting task, given the seemingly endless array of options to choose from. In this post, I'll help you narrow down the search with real-life examples of the most popular white paint colors, as chosen by designers.

most popular white paint colors

The paint colors in this guide are the tried and true favorites that appeared most frequently on designer and home magazine lists around the web. Let us dive in and explore what makes these colors stand out among the rest.

How to Choose the Right White Paint

There are more shades of white than any other paint color, so the first step is to do a little research to narrow them down (this blog post is the well suited start!)

I have also found paint decks very helpful to compare colors side by side (I bought my Sherwin Williams and Benjamin Moore decks for under $30).

Once you have a handful of favorites identified, order peel and stick paint samplesto test them out in person. This is the most important step—do not skip it! I typically order at least 5-10 colors to be safe, because they always look a little different in person than online.

You can read more about why I recommend these reusable samples below.

What is LRV?

LRV, or light reflectance value, refers to how light or dark a paint color will look on a scale of 0 (black) to 100 (white). The darker the paint color, the lower the LRV number. The lighter the paint color, the higher the LRV number. This number is helpful when comparing paint colors, as photos can be deceiving.

The 10 Best White Paint Colors

Here are the most popular white paint colors amongst designers:

designer favorite white paint color samples

Sherwin Williams Alabaster SW 7008 / LRV: 82

Sherwin Williams Alabaster is a warm, creamy white paint with yellow-beige undertones. It is a personal favorite of mine, and the color I used throughout both theHacienda Hideawayand our own home.

sherwin williams alabaster in a kitchen.
Sherwin WIlliams Alabaster in our kitchen

Considered more of an off-white than a true white, Alabaster can range from crisp and light, to slightly yellow next to stark whites. With an LRV of 82, it is on the darker end of the white paint spectrum.

Alabaster is can be a chameleon depending on the room/time of day/light source, so you will definitely want to test this one out before painting your walls. I personally love the cozy and comfortable feel it provides in our homes.

sherwin williams alabaster bedroom walls
Sherwin Williams Alabaster in our bedroom

Benjamin Moore Chantilly Lace OC-65 / LRV: 90

benjamin moore chantilly lace on a paint deck

Chantilly Lace is clean and pure white with minimal undertones. It is Benjamin Moore's brightest white with an LRV of 90, making it one of the brightest and most neutral whites available. This lack of noticeable undertones makes it a versatile choice for a wide range of design styles and color palettes.

benjamin moore chantilly lace living room walls
via Kim Power Style

The crisp and neutral appearance also makes it a popular choice for trim, ceilings and kitchen cabinets. It is a classic, go-to white and one of Benjamin Moore's best selling paints.

benjamin moore chantilly lace bedroom
via Plank and Pine

Benjamin Moore Cloud White OC-130 / LRV: 85

benjamin moore cloud white on a paint deck

Cloud White is a warm, slightly creamy white with a subtle undertone that leans towards the warm spectrum. This hint of warmth makes it feel soft and balanced, in contrast to brighter, cool whites.

benjamin moore cloud white living room
via The Color Concierge

With an LRV of 85, Cloud White is not as bright and reflective as some other whites, and could be considered an off-white. The added warmth can make a space feel inviting and comfortable without feeling too stark or clinical.

benjamin moore cloud white on walls and trimwork

Benjamin Moore Decorator's White CC-20 / LRV: 82.7

benjamin moore decorators white on a paint deck

Decorator's White is a versatile shade that works well on walls, trim, and cabinets. It is a soft, muted white with cool gray undertones.

benjamin moore decorators white kitchen
via Nomad Design

When placed next to brighter whites with a higher LRV, Decorator's White can appear slightly gray. Even still, it is one of the most popular choice amongst designers for walls and cabinetry.

benjamin moore decorators white living room and fireplace
via Nomad Design

Looking for more neutral paint color inspiration? Look at the most popular Greige paint colors next! →

Sherwin Williams Extra White SW 7006 / LRV: 86

sherwin williams extra white on a paint deck

Extra White is one of the cleanest and purest whites by Sherwin Williams. It is a cool and crisp white paint with blue undertones. It is often used as a trim color but can also work well as a wall color in rooms with warm natural light.

sherwin williams extra white living room and fireplace
via Maison de Pax

It is one of Sherwin Williams' most popular paint colors—in fact, most painters give their clients Extra White if they do not know what trim paint white color to use. Many builders also use Extra White as their standard base trim color.

sherwin williams extra white bedroom
via The Coastal Oak

Sherwin Williams Pure White SW 7005 / LRV: 84

sherwin williams pure white on a paint deck

Pure White is the most popular white paint color from Sherwin Williams (and perhaps of all time!) This versatile, bright white has the slightest yellow undertone that keeps it from appearing too stark.

sherwin williams pure white bedroom
via On Drost Lane

It is a soft white that is often used on trim, but also works beautifully on walls, cabinetry, and exterior siding. It is a safe choice in the kitchen, as it will not clash with most white countertops and appliances.

sherwin williams pure white kitchen
via Emily Henderson

Benjamin Moore Simply White OC-117 / LRV: 89.5

benjamin moore simply white on a paint deck

Simply White is a popular and versatile white paint color celebrated for its bright and neutral appearance. It is known for having a clean and fresh look without appearing too stark or cool.

benjamin moore simply white walls in a bedroom
via Kate Knowles Home

It has the slightest hint of warmth, which is especially noticeable next to cooler tones (such as gray marble countertops in a kitchen/bathroom).

benjamin moore simply white walls in a hallway
via Kate Knowles Home

Benjamin Moore Super White OC-152 / LRV: 87.4

benjamin moore particularly white on a paint deck

Super White is a pure and bright white paint color with slightly cool undertones. It is a popular choice for modern and minimalist design styles.

benjamin moore particularly white walls and starcase
via Beth Dunsmoor

If you are looking for a bright, crisp white—Super White should be on your list of paint samples to test out!

benjamin moore particularly white kitchen cabinets
via Emily Henderson

Benjamin Moore Swiss Coffee OC-45 / LRV: 81.9

benjamin moore swiss coffee on a paint deck

The darkest shade on the list, Benjamin Moore's Swiss Coffee is a classic, creamy off-white that has been popular for ages.

benjamin moore swiss coffee living room
via Allison Campbell Design

Swiss Coffee has warm, barely-there green undertones that can lean toward yellow. It works best with warm, earthy tones, and is a popular choice to pair with older style granite and laminate countertops.

benjamin moore swiss coffee kitchen cabinets
via Allison Campbell Design

Benjamin Moore White Dove OC-17 / LRV: 83

benjamin moore white dove on a paint deck

White Dove is Benjamin Moore's best selling color. It is a soft and warm off-white, with slight gray undertones that keep it from looking yellow.

benjamin moore white dove living room fireplace
via Scout & Nimble

It is a notable favorite among designers due to its versatility and balanced tone. It is a tried and tested, fool-proof choice that looks great on just about any surface of the home.

benjamin moore white dove walls, hallway
via Cozy and Kin

Side by Side Comparisons

Here are some real-life, side by side paint sample comparisons. You will notice how different they can appear from room to room and in each photo. This illustrates just how important it is to test the samples in your own home!

I ordered a sample of each to compare for this post—this is how they look side by side:

samplize samples of the most popular white paint colors

Here are a few more in real homes from around the web (alongside other popular paints):

the most white popular paint colors tested
via The Grit and Polish
samples of popular white paint colors on a wall
via Jen Woodhouse
samples of popular white paint colors on a wall
via Lovely Lucky Life
samples of popular white paint colors on a wall
via Within the Grove
samples of popular white paint colors on a wall at night
via Houzz discussion

Considerations when using white paint

White is perhaps the trickiest paint color to choose, as there is an astonishing array of shades available, and the subtle differences between them can be challenging to discern.

Natural and artificial lighting in a room can dramatically alter how a white paint color appears, making it crucial to consider the room's lighting conditions. Under warm incandescent lighting, white may appear cozier and take on a slightly warmer tone. In contrast, under cool fluorescent or LED lighting, it can appear crisper and cooler.

White paint is also highly reflective, which means it will take on the tone of surrounding objects. Consider the furniture/decor in the room, and the view from the windows outside, as the walls will reflect those hues throughout the day.

sherwin williams pure white foyer and staircase
via On Drost Lane

Paint Selection Tips

  1. Do your research. I start by searching online to find real-life examples and blog reviews (like this post!) to narrow down potential colors.
  2. Do not trust renderings (or monitors). Ignore the computer generated “paint visualizer” rooms—online renderings do not translate to real-life results! Even real photos online will vary greatly, so find as many contrasting examples as you can and expect it to still look different in your space.
  3. Order more samples than you think you need. There is nothing more frustrating than spending hours narrowing down a handful of colors, only to find that none of them are what you wanted. Play it safe and order lots of reusable samples(at least 6-10). More likely than not, they'll come in handy again later.
  4. Take your time when testing samples. Move the samples around to each wall, and study them from every angle, with the lights on and off, throughout the day and night. If one does not stand out right away, give it another day or two and start narrowing them down until a winner is chosen.
  5. Consider your trim color/decor. It is critical to look at the paint next to your trim (or wall) colors, as well as your furnishings and decor. Many times, this will be the main deciding factor, and more important than your preference for the color on its own.
benjamin moore white dove entryway, molding and staircase
via Cozy and Kin

What is the best way to test paint colors?

Without a doubt, in my opinion, the best way to sample paint colors is with Samplize reusable peel and stick samples. I am constantly testing out new colors and looking for ways to streamline the process. Here is why I made the switch:

  1. You can order samples without leaving the house, and have them delivered overnight.
  2. They cost about the same (or less) than store paint samples.
  3. They are made using actual paint, so they are a well suited match every time.
  4. No mess to clean up, no extra paint cans to store in your garage, and no wasted paint!
  5. It is SO much faster to stick them on the wall than to paint 2-3 coats and wait for them to dry.
  6. You can stick them to anything—including molding, cabinetry, trim and textured walls, to see how they'll look on any surface.
  7. You can store and reuse them for future projects. I file mine away in folders grouped by color family.

Pro tip: Samplize also sells a Warm Whites and Cool Whitesbundle at a discounted price with all of their most popular whites!

benjamin moore simply white kitchen cabinets
via The Grit and Polish

White Paint Q&A

What is the most popular white paint color?

The most popular white paints sold today are Sherwin Williams Pure White, and Benjamin Moore's White Dove.

What is the brightest white paint color?

The paint colors with the highest LRV (aka, the brightest white) are Kelly Moore Whitest White (LRV: 94.6), Behr Ultra Pure White (LRV 94.4), Sherwin Williams High Reflective White (LRV: 93), Benjamin Moore Chantilly Lace (LRV: 90).

What is the best white paint for trim?

The recommendations in this guide apply to trim and baseboards as well. If your walls are not white, you will want to consider the overall color scheme and choose a shade with complementary undertones. For a clean and cohesive look, try using the same as your wall color, but in a satin or semi-gloss finish to provide contrast.

What's the best white paint for ceilings?

If your walls are white, it is generally recommended to continue the same color on the ceiling for visual continuity (in a flat/matte finish). If your walls are not white but your trim is, consider using the trim color (also in a flat/matte finish). Some of the most popular choices from designers include Sherwin Williams Pure White and Decorator's White; Benjamin Moore White Dove, Super White and Chantilly Lace.

What are some more popular white paints?

Other designer favorites include Sherwin Williams Greek Villa, Snowbound, Dover White; and Benjamin Moore's China White, Aesthetic White, Atrium White.

Whew, I think that just about covers it! If you plan to choose a white paint soon or anytime in the future, make sure to bookmark this page as a guide for future reference.

What is your favorite white paint color? Let me know in the comments below!

Like this post? Look at these other painting tips and guides:

  1. The 15 Best Greige Paint Colors
  2. 40+ Popular Sage Green Kitchen Cabinet Paint Colors
  3. How to Paint Cabinets like a Pro
  4. The Best Paint Rollers for Cabinets

More rooms and builds

Other house notes from the same kind of project.